Scotland fans descend on Boston for World Cup, bars struggling to keep up

Scotland fans have turned Boston into a lively celebration hub as they support their team in the World Cup. With Massachusetts Governor Maura Healey extending bar hours, an estimated 50,000 Scots have flocked to the area, creating a festive atmosphere. The Tartan Army, Scotland’s fan group, has been a vibrant presence, especially after their team’s win over Haiti. This influx has led to a surge in demand for Tennent’s Lager, Scotland’s top-selling beer, with local bars significantly increasing their orders to keep up. The Haven, a Scottish bar in Boston, has seen its beer orders skyrocket. Tennent’s prepared for this by distributing kegs to 80 bars in the region. The excitement continues as Scotland gears up for more matches, with fans eagerly celebrating their team’s journey. QUESTION: How might the presence of international fans during events like the World Cup impact local communities and businesses?