Julian Hoenig, a former Apple designer known for his work on the Apple Watch, unexpectedly ventured into the electric vehicle industry after a conversation with a friend highlighted a market opportunity. This led to the creation of Amble, a startup focused on developing a new electric buggy. Designed primarily for resorts, the buggy is also suitable for low-speed travel on city streets, offering a versatile and eco-friendly transportation option. Amble’s electric buggy aims to fill a niche in the market by providing a sustainable and stylish alternative for short-distance travel, reflecting a growing trend towards environmentally conscious transportation solutions.
QUESTION: How might the introduction of electric buggies like Amble’s influence the way cities plan for future transportation needs?
An ex-Apple designer wants to reinvent the neighborhood vehicle
